Northumbrian Water has launched a brand-new initiative for educators, and parents supporting home-schooling, in order to educate thousands of primary pupils about the importance of water.

The water company is working closely with leading education agency, Hopscotch Consulting, to develop The Ripple Effect - which is set to change the way children think and feel about water. 


The free online programme will make young people aware of how precious water is, and will teach them through interactive games, videos and activities how to use water efficiently.


The Ripple Effect has also been set up in a way which will be both simple and effective for parents and teachers to use during this period of remote learning.


This is one of the many steps that Northumbrian Water is taking to future-proof its resources and raise awareness of its ambitious environmental goals.


Tim Wagstaff, Lead Water Efficiency Manager, from Northumbrian Water, said: "The Ripple Effect will invite school communities to think hard about the way they use water. Children now care more about how they treat the environment - it's like the ‘Greta Effect'.


"By making small changes to the way we use water we can protect our precious water supplies, and it is really important that we properly educate the next generation so that we can create positive change for the future.


"We use water for everything - cooking, cleaning, drinking, eating and it's important we value it and not take it for granted. On average, people use around 150 litres of water a day - which means water use has almost doubled in 60 years.


"As population and housing numbers are also increasing, this creates even more demand for water - showing why it is so important for our children to be taught in this way.


"We also hope that his programme will be of assistance to all of the incredible parents and teachers who are having to adapt to these strange ways of working under the current climate."


Tiff Barwick, Deputy Managing Director at Hopscotch added: "We're thrilled to be working with Northumbrian Water to create The Ripple Effect.


"Water, after all, is a precious natural resource which warrants effective, focused and impactful learning opportunities from a young age and we feel proud to be supporting the organisation's mission to change people's behaviour surrounding water use."


As part of the exciting new initiative, students will train to become ‘Water Trackers' -  expert protectors of water and guardians of the water cycle.


There are two digital spaces for educators to explore with their students: Water Tracker Training Camp, a rich suite of activities that allow children to collect virtual badges as they complete challenges and gather important facts about water efficiency and the water cycle, and Water Tracker House which is packed full of games, skills tests and challenges related to water-waste scenarios.


Both journeys contain flexible interactive resources for the classroom and remote-learning and can also be used independently of each other.


The programme, which is aimed at 7 - 11 year-olds, will give educators the opportunity to sign their class up to for free and it will be fully supported by Northumbrian Water.


It will run as an online programme for the foreseeable future and will also be open to community groups to access the resources.


To register for the programme, or for more information, visit